Yesterday, Mercedes Benz launched their first annual Start Up for emerging designers. The winner receives mentorship, the opportunity to show their f/w 2012 collection at LGFW and an editorial spread in FASHION magazine.
The winner was announced immediately after the runway presentation by Jessica Stam, remember her? Montreal design duo, Pao Lim and Danielle Martin, of Martin Lim take home the prize.
Bonne Chance!
Slide through the gallery to see runners-up: Triarchy, Travis Taddeo, Cassie Dee and UNTTLD.



















